The 10 Best Public Relations (PR) Agencies in Cardiff - 2024 Reviews

Top Public Relations (PR) Agencies in Cardiff

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Elevate your brand's reputation with Cardiff's top-tier Public Relations (PR) agencies. Our curated list showcases the Welsh capital's finest PR experts, ready to amplify your message and enhance your public image. Explore each agency's portfolio, from media relations to crisis management, and read client testimonials to find your perfect PR partner. Whether you're a local business or a national brand looking to make waves in Wales, these PR professionals can tailor strategies to your unique needs. Use Sortlist to post your PR project requirements and let Cardiff's skilled communicators reach out with bespoke proposals to boost your brand's visibility and credibility.

Top Featured Public Relations (PR) Agencies


All Public Relations (PR) Companies in Cardiff

  • (0 review)

    We Skyrocket Businesses Online

    Established in 2015, Solvid is a creative SEO, Guest Blogging, Copywriting, Content Marketing and Digital PR agency based in the heart of London, United Kingdom. We are proud of what we do. We get butterflies by helping businesses succeed online. We use effective search engine optimisation, guest blogging, digital PR, copywriting, content marketing and link-building efforts to catapult your rankings, drive organic traffic and generate sales. We’ve worked with some of the most exciting brands in many different niches to create meaningful, data-driven SEO results. Solvid is about much more than just getting your business noticed online. Our experienced team of professionals work tirelessly to win you more customers, increase search traffic and generate more conversions. Having worked with notable clients like Freedom24, The Open University, Hostinger, MetaTrader 5, Finteza and Kucoin, we've helped numerous businesses prosper online, generate organic traffic and increase conversions. Our clients have been featured in some of the most prominent publications in the world, including Forbes, Business Insider, Nasdaq, TechRadar, U.S.News, Yahoo News, Mashable, Hubspot, and many more. Our services include: SEO (Search Engine Optimisation) Guest Posting and Blogger Outreach Content Marketing Copywriting Digital PR SEO Audits Link Building We specialise in the following industries: Fintech SaaS Crypto Marketing Law/Legal Insurance eCommerce B2B Finance and Investing Health Tech Retail Get in touch to start propelling your business to the top of search engine results.
    3 works in Public Relations (PR)
    Located in Greater London, United Kingdom
    From €3,000 for Public Relations (PR)
    Worked in Technology Hardware & Equipment (+2)
    Speaks English
    11-50 members
  • (0 review)

    DIGITAL MARKETING AGENCY FOR AMBITIOUS BRANDS

    Helping businesses grow by creating lasting positive impacts, through strategic marketing communications. Your journey is as important as your destination.
    Looking for work in Public Relations (PR)
    Located in Cardiff, United Kingdom
    Budget on request
    Works in multiple industries
    Speaks English
    11-50 members
  • 5
    (15 reviews)

    Award-winning integrated communications agency.

    Recommended
    Top awarded
    We connect brands worldwide to the communities they impact, through a bold and purpose-driven integrated communications approach. Through brand strategy, public relations, social media, report writing, impact-driven activations, video production and photography, we showcase the groundbreaking work that our clients are doing in the sectors that they operate. Some of our key clients include Payfast, The TEFL Academy, Crimson Education, Women's World Banking, and national early learning delivery programme SmartStart.
    10 works in Public Relations (PR)
    Located in Cape Town, South Africa (+1)
    From €3,000 for Public Relations (PR)
    Worked in Non-profit (+7)
    Speaks English
    1-10 members
  • 5
    (1 review)

    Unleashing online performance for brands that demand better.

    Top awarded
    We offer digital marketing consultancy, strategy, training and delivery. Our expertise includes SEO, Paid Media (PPC), Social Media, Content Creation and Digital PR.
    4 works in Public Relations (PR)
    Located in Cardiff, United Kingdom
    From €3,000 for Public Relations (PR)
    Worked in Real Estate (+10)
    Speaks English
    11-50 members
  • (0 review)

    Strategic Storytelling 📈 An integrated communications agency PR 📰 Film 🎥 Media 📺 Digital 📱 B

    We’re a full service integrated communications agency based in Cardiff, Wales and working across the world.
    Looking for work in Public Relations (PR)
    Located in Cardiff, United Kingdom
    Budget on request
    Works in multiple industries
    Speaks English
    1-10 members
  • (0 review)

    We combine PR & digital marketing to deliver powerful campaigns

    Effective Communication is a PR & digital communications agency in Cardiff, Wales. We’re a team of talented writers and digital experts.
    Looking for work in Public Relations (PR)
    Located in Cardiff, United Kingdom
    Budget on request
    Works in multiple industries
    Speaks English
    1-10 members
  • (0 review)

    Marketing, PR & Events Agency

    We are a creative PR & Marketing agency based in Cardiff specialising in businesses in the food, drinks and hospitality sectors.
    Looking for work in Public Relations (PR)
    Located in Cardiff, United Kingdom
    Budget on request
    Works in multiple industries
    Speaks English
    1-10 members
  • (0 review)

    Welcome to Front Door. We are a PR, Communications and Digital Marketing Agency based in South Wales

    Front Door is a Cardiff-based PR and digital agency, delivering great content and coverage. For all aspects of digital marketing, get in touch.
    Looking for work in Public Relations (PR)
    Located in Cardiff, United Kingdom
    Budget on request
    Works in multiple industries
    Speaks English
    1-10 members
  • (0 review)
    We have a new website coming soon! In the meantime, if you'd like to get in touch, please call or email using the detials below: Phone: 07912 842932 Email: [email protected]
    Looking for work in Public Relations (PR)
    Located in Cardiff, United Kingdom
    Budget on request
    Works in multiple industries
    Speaks English
    1-10 members
  • SEC Newgate - an insights and research-driven global strategic communications and advocacy group. We work at the nexus of business, politics, communities, markets and media to deliver positive outcomes.
    Looking for work in Public Relations (PR)
    Located in Cardiff, United Kingdom
    Budget on request
    Works in multiple industries
    Speaks English
    1-10 members
  • (0 review)
    {:gb}We are one of Wales’s most creative, multidisciplinary bilingual communications agencies. {:}
    Looking for work in Public Relations (PR)
    Located in Cardiff, United Kingdom
    Budget on request
    Works in multiple industries
    Speaks English
    1-10 members
  • (0 review)
    Golley Slater - Full service marketing agency is one of the UK's most successful national and regional group of companies offering a comprehensive package of marketing solutions and communication services including Advertising, PR, Direct &Digital, Media and Contact Management. For more information visit us now.
    Looking for work in Public Relations (PR)
    Located in Cardiff, United Kingdom
    From €1,000 for Public Relations (PR)
    Worked in Media
    Speaks English
    201-500 members
  • (0 review)
    Looking for work in Public Relations (PR)
    Located in Cardiff, United Kingdom
    Budget on request
    Works in multiple industries
    Speaks English
    1-10 members
  • (0 review)
    Looking for work in Public Relations (PR)
    Located in Cardiff, United Kingdom
    Budget on request
    Works in multiple industries
    Speaks English
    1-10 members
  • (0 review)
    Looking for work in Public Relations (PR)
    Located in Cardiff, United Kingdom
    Budget on request
    Works in multiple industries
    Speaks English
    1-10 members
  • (0 review)

    Curiosity has been our driving force for over 60 years.

    Curiosity. For over 60 years it has been the driving force that enables us to solve our clients' business problems. Curiosity has constantly rejuvenated our approach and enabled us to create unexpectedly different ideas. A national integrated agency that promises to build sales overnight and brands over time, we put our client’s business objective at the heart of our own. Our 170 sector specialists and discipline experts speak in our client’s language, knowing their environment and marketplace with an understanding of the challenges and insights from the start. Whether being challenged with changing behaviours in society, driving engagement with the business world or creating connections with consumers, we are already immersed into their worlds. We are proud to have an average client tenure of 10 years with some of the best in the business including P&G, Coca-Cola, Mitsubishi, The Welsh Government, Npower, Nationwide Building Society and UCAS.
    3 works in Public Relations (PR)
    Located in Cardiff, United Kingdom
    Budget on request
    Worked in Travel & Leisure (+2)
    Speaks English
    201-500 members
  • (0 review)
    Eventeem is an event and promotional staffing agency dedicated to the provision of top quality personnel for experiential activations, face-to-face marketing campaigns, in-store promotions, distribution, corporate hospitality, conference and general event support.Recruiting only the best event and promotional staff in the industry, we work seamlessly with brands, agencies and events companies across all sectors.We are a small but perfectly formed agency with a polished promotional staff database which is well maintained and kept to a manageable size, enabling us to build good relationships with reliable and professional staff that work with us on a regular basis. We treat each client brief with great care and attention, each time hand picking the most suitable promotional staff or hospitality staff for the job, in terms of experience, personality and appearance.We are based in Cardiff, but as the majority of our clients have national reach, our event and promotional staff database covers the whole of the UK. We ensure that our high standards are maintained nationally, by making regular contact with our staff throughout the country, aided by our network of trusted staff managers, based in each region.
    Looking for work in Public Relations (PR)
    Located in Cardiff, United Kingdom
    From €1,000 for Public Relations (PR)
    Works in multiple industries
    Speaks English
    1-10 members
  • (0 review)

    Your Marketing Partner | Success, Simplified

    Cardiff's first creative-led, marketing agency. We are Re-Imagine. A digital marketing agency in Cardiff, serving clients worldwide.
    Looking for work in Public Relations (PR)
    Located in Cardiff, United Kingdom
    Budget on request
    Works in multiple industries
    Speaks English
    1-10 members
  • (0 review)

    Cazbah is a Marketing, Event Management and Research company based in Wales.

    Cazbah Ltd Wales Market research event management marketing graphic design start up business support
    Looking for work in Public Relations (PR)
    Located in Cardiff, United Kingdom
    Budget on request
    Works in multiple industries
    Speaks English
    1-10 members
  • (0 review)

    Folk create inclusive communications that affect progressive change, helping brands do better.

    Folk is your powerful ally for impactful comms. Here to change the world for good. We’re a multi-award-winning creative communications agency with inclusivity on its mind. We connect brands with global audiences through everything from insights, strategy and full-blown creative campaigns to powerful press office services, like newsjacking, content generation and influencer management. But what underpins everything we do is the belief every voice matters. That’s why we work with brands to create more inclusive communications that make people feel represented, valued, and empowered. We know creative work is more powerful when produced without prejudice, and when it relates to audiences on a deeper level. The brands representing the real world are the ones having the most impact. It’s time for us all to do better. It’s time to Folk things up. Rydym ni’n brwydro i greu dyfodol sy’n well i bawb. Asiantaeth cyfathrebu creadigol arobryn yw Folk. Rydym yn cysylltu cynulleidfaoedd byd-eang trwy ymgyrchoedd effeithiol, strategol a chynhwysol. Sefydlwyd ein hasiantaeth (BrandContent gynt) yn 2014 gan Sharon Flaherty, sydd yn dal i fod wrth y llyw heddiw. Mae ei thaith bersonol a’i chefndir ym maes newyddiaduraeth, cysylltiadau cyhoeddus a chynnwys wedi ffurfio ein cred gasgliadol bod cyfathrebu pwerus yn gallu newid y byd. A hynny er gwell. Positifrwydd, posibilrwydd, effaith a thegwch yw ein gwerthoedd craidd – helpu ein cleientiaid i greu ymgyrchoedd masnachol heb ragfarn, gan ddefnyddio iaith gynhwysol, delweddau cynrychiadol a syniadau dylanwadol. Mae’n bryd i bawb wneud yn well. Mae’n bryd Folk-io pethau i fyny.
    Looking for work in Public Relations (PR)
    Located in Cardiff, United Kingdom
    Budget on request
    Works in multiple industries
    Speaks English
    1-10 members
12

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Insights from Cardiff: Public Relations Excellence

A Glimpse into Award-Winning PR Tactics

Cardiff's PR landscape is as dynamic and vibrant as the city itself, boasting numerous local agencies whose creative and strategic efforts have been recognized with prestigious awards. These accolades not only highlight the prowess of Cardiff-based agencies but also underline their capability to handle complex, large-scale campaigns. The awards spotlight not only reinforce the agencies’ reputations but also serve as a benchmark for quality and innovation in the PR industry.

Client Success Stories

The evidence of Cardiff’s PR expertise is visible in its track record with diverse clients ranging from burgeoning startups to established multinational corporations. These agencies have successfully amplified brand visibility and aided in crisis management for various sectors including technology, tourism, and finance. The practical knowledge gained from managing such diverse portfolios enables these agencies to tailor unique strategies that resonate on both local and global stages.

Budgeting for PR: Getting the Most Out of Your Investment

Budget considerations are crucial when engaging with a PR agency. In Cardiff, cost structures are quite varied, offering options for businesses of all sizes. Small to medium enterprises can find tailored solutions that provide good ROI without compromising the quality of service. Typically, initial PR campaigns can range from basic press release circulations to comprehensive media engagement plans, with costs adjusted according to the campaign’s scale and outreach.

For larger corporations, investing in a wide-reaching PR strategy is advisable. These often include a mix of traditional PR, digital outreach, event management, and more. While these campaigns might require a higher budget, the broad spectrum of media coverage and the strategic insight provided justifies the expenditure, particularly when entering new markets or launching major products.

When considering budgets, it’s important for businesses to clearly communicate their goals and expectations with the PR agency. Establishing a clear understanding allows for the creation of campaigns that are not only cost-effective but also impactful. As always, investing in a well-planned and executed PR strategy will ensure sustained media visibility and brand enhancement.

Final Thoughts

Cardiff’s landscape of award-winning, versatile public relations agencies equipped to handle diverse clients makes it a prime location for brands looking to elevate their market presence. These agencies blend traditional PR tactics with innovative strategies tailored to the digital age, ensuring comprehensive media coverage and public engagement. By understanding the array of award-winning agencies and successful client collaborations in Cardiff, businesses can make informed decisions when selecting a PR partner that aligns with their vision and budgetary framework.

Ines Gillet
Written by Ines Gillet | Sortlist Expert in CardiffLast updated on the 08-11-2024

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Frequently Asked Questions.


The Public Relations (PR) landscape in Cardiff is evolving rapidly, with emerging technologies and platforms playing a crucial role in shaping the industry's future. As the capital of Wales and a growing hub for business and innovation, Cardiff's PR professionals need to stay informed about these advancements to remain competitive. Here are some key technologies and platforms influencing PR in Cardiff, along with strategies for professionals to stay ahead:

1. Artificial Intelligence (AI) and Machine Learning

AI and machine learning are revolutionizing PR practices in Cardiff and beyond. These technologies are being used for:

  • Predictive analytics to forecast trends and public sentiment
  • Automated content creation and curation
  • Chatbots for improved customer service and engagement
  • Data-driven decision making for campaign strategies

Stay ahead: Familiarize yourself with AI tools specific to PR, such as Cision's AI-powered media monitoring or Meltwater's AI-driven analytics. Attend workshops or webinars offered by Cardiff University or local tech hubs on AI applications in communications.

2. Virtual and Augmented Reality (VR/AR)

With Cardiff's growing tech scene, VR and AR are becoming increasingly relevant for immersive storytelling and brand experiences.

Stay ahead: Explore partnerships with local VR/AR developers or studios in Cardiff. Consider how these technologies can enhance your clients' messages, particularly in sectors like tourism, education, or real estate, which are significant in the Cardiff economy.

3. Blockchain Technology

While still emerging, blockchain has potential applications in PR for verified information sharing and combating fake news.

Stay ahead: Keep an eye on developments from Cardiff University's blockchain research group and attend local tech meetups to understand potential PR applications.

4. Voice Search and Smart Speakers

With the increasing adoption of smart speakers and voice assistants, optimizing content for voice search is becoming crucial.

Stay ahead: Adapt your content strategy to include voice-optimized content. Consider the local Welsh language aspect when developing voice strategies for Cardiff-based clients.

5. Social Media Evolution

Platforms like TikTok, Instagram Reels, and Twitter Spaces are changing how brands connect with audiences in Cardiff.

Stay ahead: Experiment with these platforms for local Cardiff events or campaigns. Engage with Cardiff's vibrant student population and young professionals who are often early adopters of new social media trends.

6. Data Privacy and GDPR Compliance

With stricter data protection laws, PR professionals in Cardiff must be adept at handling data ethically and legally.

Stay ahead: Stay updated on UK and Welsh government data protection guidelines. Attend GDPR workshops offered by local business associations or Cardiff Council.

7. Influencer Marketing Platforms

Influencer marketing continues to grow, with new platforms emerging to connect brands with influencers.

Stay ahead: Build relationships with local Cardiff influencers across various niches. Utilize platforms that can help identify and collaborate with Welsh influencers for authentic, localized campaigns.

Additional Strategies to Stay Ahead:
  • Join local PR associations like the CIPR Cymru Wales group for networking and educational opportunities
  • Attend tech conferences and events in Cardiff, such as Digital Festival Wales
  • Collaborate with Cardiff's universities on research projects or internships to stay connected with emerging trends
  • Invest in continuous learning through online courses or local workshops on digital marketing and PR technologies
  • Engage with Cardiff's startup ecosystem to understand new technologies and potential PR opportunities

By staying informed about these emerging technologies and actively engaging with Cardiff's vibrant business and tech community, PR professionals can position themselves at the forefront of industry trends. This proactive approach will not only benefit their careers but also enable them to deliver innovative and effective PR strategies for clients in Cardiff and beyond.



PR professionals in Cardiff, like their counterparts across the UK, face the delicate challenge of balancing transparency with the protection of sensitive company information. This balance is crucial for maintaining trust with stakeholders while safeguarding an organization's interests. Here are some strategies employed by Cardiff's PR experts:

  1. Develop Clear Communication Policies: PR agencies in Cardiff work with clients to establish comprehensive communication policies that outline what information can be shared publicly and what must remain confidential. This provides a framework for decision-making in various scenarios.
  2. Practice Strategic Disclosure: Cardiff PR professionals often advise a strategy of proactive transparency on non-sensitive matters. This builds credibility and trust, making it easier to maintain privacy on truly sensitive issues when necessary.
  3. Utilize Non-Disclosure Agreements (NDAs): When dealing with sensitive information, PR firms in Cardiff frequently use NDAs with employees, partners, and sometimes even media contacts to legally protect confidential data.
  4. Implement Crisis Communication Plans: Many Cardiff PR agencies help clients prepare crisis communication plans that address how to handle potential leaks of sensitive information, ensuring a quick and appropriate response if needed.
  5. Engage in Stakeholder Education: PR professionals educate stakeholders about the reasons behind certain information being kept confidential, fostering understanding and trust in the organization's decisions.
  6. Leverage Partial Disclosure Techniques: When full transparency isn't possible, Cardiff PR experts might recommend partial disclosure strategies, providing general information without revealing sensitive details.
  7. Use Embargo Agreements: For time-sensitive information, PR professionals in Cardiff often use embargo agreements with trusted media outlets, controlling the timing and context of information release.
  8. Maintain Strong Media Relationships: Building and maintaining good relationships with local Cardiff and Welsh media outlets helps PR professionals better manage sensitive information and potentially influence how it's reported.

According to a 2023 survey by the Chartered Institute of Public Relations (CIPR), 78% of PR professionals in Wales, including Cardiff, reported that balancing transparency with confidentiality was one of their top challenges. This highlights the ongoing importance of this skill in the industry.

PR professionals in Cardiff must also be aware of specific Welsh and UK regulations, such as the Data Protection Act 2018 and GDPR, which govern the handling of sensitive information. By carefully navigating these legal requirements and employing strategic communication techniques, Cardiff's PR experts can effectively maintain the delicate balance between openness and discretion in their client communications.



PR professionals in Cardiff, as in any other city, must prioritize ethical considerations when developing and executing campaigns. These ethical guidelines are crucial for maintaining the integrity of the profession, building trust with clients and the public, and ensuring long-term success in the industry. Here are key ethical considerations that PR professionals in Cardiff should keep in mind:

  1. Transparency and Honesty: Always be truthful in communications and avoid misleading information. In Cardiff's close-knit business community, reputation is paramount, and dishonesty can quickly damage relationships.
  2. Respect for Privacy: With the UK's strong data protection laws, including GDPR, ensure that all personal data is handled responsibly and legally. This is particularly important when running campaigns that involve data collection or targeted messaging.
  3. Cultural Sensitivity: Cardiff is a diverse city with a rich Welsh heritage. PR campaigns should be respectful of all cultures and avoid stereotypes or offensive content. Consider the bilingual nature of Wales and incorporate Welsh language where appropriate.
  4. Disclosure of Interests: Always disclose any conflicts of interest or paid partnerships. The UK's Advertising Standards Authority (ASA) has strict guidelines on influencer marketing and sponsored content disclosure.
  5. Environmental Responsibility: Cardiff has committed to becoming carbon neutral by 2030. PR professionals should consider the environmental impact of their campaigns and promote sustainable practices where possible.
  6. Fair Competition: Avoid disparaging competitors or engaging in unethical competitive practices. The Cardiff business scene values collaboration and fair play.
  7. Public Interest: Consider how campaigns might impact the wider Cardiff community. Strive to create campaigns that not only benefit clients but also contribute positively to society.
  8. Accuracy of Information: Verify all facts and figures before including them in campaigns. Misinformation can spread quickly, especially in local markets like Cardiff.
  9. Respect for Media Independence: Maintain professional relationships with Cardiff's local media outlets like Wales Online or BBC Wales, but respect their editorial independence.
  10. Crisis Management Ethics: In times of crisis, prioritize public safety and truthful communication over protecting a client's reputation at all costs.

To ensure ethical practice, PR professionals in Cardiff should:

  • Stay updated with the CIPR (Chartered Institute of Public Relations) Code of Conduct, which provides ethical guidelines for PR practitioners in the UK.
  • Regularly attend ethics training and workshops, which are often provided by local PR associations or Cardiff-based universities with strong media and communications departments.
  • Establish clear ethical guidelines within their agencies or companies, tailored to the Cardiff market and Welsh cultural context.
  • Encourage open discussions about ethical dilemmas and create a culture where team members feel comfortable raising concerns.

By adhering to these ethical considerations, PR professionals in Cardiff can build strong, trusted relationships with clients, media, and the public, while contributing positively to the city's business environment and community well-being. Remember, in a city known for its close-knit business community, ethical behavior is not just good practice—it's essential for long-term success and reputation management.