These last couple of years, the arrival of artificial intelligence (AI) has allowed for some big innovations in several domains. Marketing has been no exception. With the development of chatbots since 2017, conversational marketing never ceases to progress in terms of customer relations.
Did you know that FedEx shipped 2.28 billion packages with their ground service in 2019? That comes down to an increase of no less than 1.5 billion compared to the year before. And FedEx is not the only shipping company that handles billions of packages on their way to their receiver. eCommerce is g
In SEO marketing, companies, blogs, websites, and online platforms compete daily. The top of Google’s list is where they want to be. Of the countless listings on Google, 90% of listed sites never make it to the front page. The 10% that do are the paid adverts, knowledge graphs, and approximately ten
Digital advertising has reached such a level of maturity that today there are many different ways to promote a product, brand, person, or service online. Discover with us the different types of digital ads, their advantages, and above all how to use them well to make a profit! Advertising Strategie
Every day millions of blog posts are published. With such high volumes flooding the internet, it isn’t easy to stand out or rank high on search results. As important as writing an interesting article with relevant information is, taking time to optimise it makes all the difference. Wanting to
Have you ever found yourself in a situation where you have a great idea in mind but then are stuck because you don’t know how to make it happen? What if you’ve come up with a great idea for a mobile application but don’t know how to create it? Then you’ve come to the right [&
Smartphones and mobile devices are all in our pockets! Even your Grandpa is getting one! And what’s in them? Mobile apps of course! We could stop right now because it is and should be the main reason for you to build an app for your business! It’s in 2016 that mobile traffic on smartphones and
Looking for the right marketing agency but are there too many fish in the sea to choose from? Google is filled with endless opportunities but it requires effort and patience to find the right match for your project. This makes it extremely difficult to figure out what agency is the best one for your
2020 was quite a particular year for marketing and in particular, creative marketing strategies. On one hand, many businesses have limited their budget and expenses due to economic uncertainties, and on the other hand, with the health crisis, it is not so easy to know how to bounce back and adapt c
Everyone has experienced difficulty communicating clearly with others. People pay more attention to your tone of voice and body language than the words that come out of your mouth. While this can be helpful, it may sometimes work against you. Written communication also has a tone and voice. If you c
Historically, there has been a significant focus on the visual impact of a brand. However, customers do not only use sight to understand their world; they use the full five senses. The idea that marketing companies can utilise several different sensory experiences to appeal to customers opens up a w
Growing your customer base can be challenging. There are so many possible methods that it’s difficult to know where to start. Direct marketing solutions eliminate the middleman and transform the way you relate to clients. If you’d like to understand what’s involved in this approach
