Comprehensive guides and tips for getting started in marketing.
14 March 2022 ∙ 7 minutes of reading time
Social media marketing has become indispensable for certain businesses to generate leads, reach new audiences, and increase overall visibility. But what does this latest kind of marketing mean in terms of cost? How much should your company expect to pay for an external service? Is it possible to have a social media marketing plan on […]
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14 February 2022 ∙ 6 minutes of reading time
Marketing is an essential part of growing your business. The acceleration of technological advances has expanded what marketing entails for a company as people are flooded with information every single day. Your business needs to have an effective marketing strategy that directly targets your desired audience and offers thriving financial results to stand out from […]
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11 February 2022 ∙ 9 minutes of reading time
Advertising is the major form of communication between a company and its potential consumers and advertisements have the main goal of informing or influencing their viewers. Gaining and holding the attention of consumers is never straightforward, and modern advertisers often employ novel and creative ideas to try and achieve this. From time to time, however, […]
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26 January 2022 ∙ 9 minutes of reading time
Creative work is in higher demand now than ever before, with the growth in online connectivity and the digital world. Sortlist reveals the best cities and towns in the UK for digital creatives, the best countries for creative industries, and the most in-demand digital agencies of 2021. The demand for web designers and mobile app […]
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15 September 2021 ∙ 5 minutes of reading time
Today, we announced our latest fundraising, raising €11 million. You can read the full press release to know more about it. But here, we want to talk to you about the future of the B2B marketplace and the importance of the human and digital relationship for the customer: two topics close to our heart. Over […]
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31 May 2021 ∙ 7 minutes of reading time
Before we were all pulled into the Netflix marketing strategy we all know, the company was founded in 1997 as a DVD rental service where you could order a movie to watch at home and receive it through the mail. The company could easily have gone the same way as competitors like Blockbuster, but the […]
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4 July 2022 ∙ 7 minutes of reading time
Every product created exists and has been designed to primarily address the needs and issues faced by a customer. This principle of business also applies to apps. However, an additional problem applies when you create your application. Because even if your app has all the features that your users require, if the user experience is […]
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30 June 2022 ∙ 10 minutes of reading time
Branding is the process of generating ideas that allow you to make your own mark.. – Generator Design Agency In this era, we understand the importance of branding and how to make a brand stick in the minds of your target customers. Branding ideas are the best investment you can make to help your business […]
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27 June 2022 ∙ 6 minutes of reading time
Describing your brand is nothing new in the world of business. With it, companies try to make clear what it is they stand for. Brand descriptions usually come about after spirited internal discussions. Despite this fact, it happens that not much is done with these descriptions. They also do not contribute to attracting new customers. […]
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5 July 2022 ∙ 8 minutes of reading time
A Public Relations (PR) campaign is a strategically launched plan that, if executed effectively, improves a company or brand’s reputation, sales, and more. Yet, there’s more to PR than just launching a press release or organizing fundraisers. PR campaigns also include other functions that require software tools to measure the success of each PR project. […]
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5 July 2022 ∙ 7 minutes of reading time
Increasing online profitability depends largely on conversion optimization because if you don’t convert your visitors’ traffic into revenue, the time, and money you spend bringing them to your site is meaningless. Even today, a majority of websites have no conversion goals. In reality, many companies view their websites as mere presentation pages, often overlooking important […]
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4 July 2022 ∙ 6 minutes of reading time
Search engine optimization is an integral part of any well-thought-out and future-oriented online marketing strategy. However, since only very few team members in the marketing departments of companies are also experienced SEO experts themselves, the cooperation with an agency specialized in SEO offers itself. Here, however, not only the scope of the services offered varies, […]
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22 June 2022 ∙ 8 minutes of reading time
We know it: marketing and e-commerce are transforming rapidly. It is clear that the age of traditional brick-and-mortar stores is over. For a few months now, a new trend has been making the rounds: live commerce. And I’m not talking about a small trend. In this article on Shopatainment, Connie Chan explains that online shopping […]
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3 June 2022 ∙ 5 minutes of reading time
You want to create a website for your business but you don’t know where to start? You’ve heard that WordPress is a good option, but you don’t know how to use it? Don’t worry – we’re here to help! In this WordPress tutorial, we’ll show you step-by-step how to create a professional website. Everything from […]
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15 February 2022 ∙ 5 minutes of reading time
Outsourcing software development is becoming a global phenomenon. Outsourcing web development services is a great decision for businesses that do not have the appropriate services in-house. This is especially true where web development doesn’t provide you with a competitive edge, and it isn’t an important part of your core business processes/trade secrets. After all, not […]
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