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Sortlist's Insider Insights from Front-Row at BrightonSEO 2023-GA4 ChatGPT SEO and More

Sortlist in the Front Row at BrightonSEO 2023

8 May 2023 ∙ 10 minutes of reading time

Here’s our front-row seat experience at BrightonSEO 2023! At this incredible event, Sortlist had the pleasure of learning from the industry’s top experts on the hottest topics in digital marketing, including GA4, ChatGPT, SEO, content, and more. But that’s not all! We were thrilled to have our very own PR specialist, Raluca Zdru, as a […]

By Jazmin Villarino
3 votes, average: 3.67 out of 53 votes, average: 3.67 out of 53 votes, average: 3.67 out of 53 votes, average: 3.67 out of 53 votes, average: 3.67 out of 53.67/5(3)
Marketing & Advertising
the power of influencers wordpress cover image

Influencer Survey 2022: 1 Out of 5 Users Trusts Influencers More Than Their Specialists

5 July 2022 ∙ 9 minutes of reading time

Our survey shows that most users report a positive experience after following influencer advice. Still, not many seem willing to switch from traditional experts. Sortlist surveyed 1,000 users who followed health and nutrition influencers, and users who follow finance and wealth influencers. The goal was to understand the power of influencers on people’s decisions and where […]

By Jorge Uceda
4 votes, average: 4.00 out of 54 votes, average: 4.00 out of 54 votes, average: 4.00 out of 54 votes, average: 4.00 out of 54 votes, average: 4.00 out of 54.00/5(4)
Sortlist Insights
social media marketing price

Social Media Marketing Price: What to Expect When Working With an Agency

14 March 2022 ∙ 7 minutes of reading time

Social media marketing has become indispensable for certain businesses to generate leads, reach new audiences, and increase overall visibility.  But what does this latest kind of marketing mean in terms of cost?  How much should your company expect to pay for an external service? Is it possible to have a social media marketing plan on […]

By Anne-Gaëlle Sy
2 votes, average: 3.00 out of 52 votes, average: 3.00 out of 52 votes, average: 3.00 out of 52 votes, average: 3.00 out of 52 votes, average: 3.00 out of 53.00/5(2)
Social Media
outsourced marketing

5 Reasons Outsourcing Marketing Is the Right Choice to Make

14 February 2022 ∙ 6 minutes of reading time

Marketing is an essential part of growing your business. The acceleration of technological advances has expanded what marketing entails for a company as people are flooded with information every single day. Your business needs to have an effective marketing strategy that directly targets your desired audience and offers thriving financial results to stand out from […]

By Anne-Gaëlle Sy
2 votes, average: 3.00 out of 52 votes, average: 3.00 out of 52 votes, average: 3.00 out of 52 votes, average: 3.00 out of 52 votes, average: 3.00 out of 53.00/5(2)
Digital & Marketing Strategy
Ad Complaints in the UK: The Most Complained About UK Adverts of All Time

Ad Complaints in the UK: The Most Complained About UK Adverts of All Time

11 February 2022 ∙ 9 minutes of reading time

Advertising is the major form of communication between a company and its potential consumers and advertisements have the main goal of informing or influencing their viewers. Gaining and holding the attention of consumers is never straightforward, and modern advertisers often employ novel and creative ideas to try and achieve this. From time to time, however, […]

By Sortlist Team
2 votes, average: 3.00 out of 52 votes, average: 3.00 out of 52 votes, average: 3.00 out of 52 votes, average: 3.00 out of 52 votes, average: 3.00 out of 53.00/5(2)
Sortlist Insights
2021 Sortlist Report: Discover the Most In-Demand Digital Industries and the Top Locations for Creatives

2021 Sortlist Report: Discover the Most In-Demand Digital Industries and the Top Locations for Creatives

26 January 2022 ∙ 9 minutes of reading time

Creative work is in higher demand now than ever before, with the growth in online connectivity and the digital world.  Sortlist reveals the best cities and towns in the UK for digital creatives, the best countries for creative industries, and the most in-demand digital agencies of 2021. The demand for web designers and mobile app […]

By Sortlist Team
2 votes, average: 3.00 out of 52 votes, average: 3.00 out of 52 votes, average: 3.00 out of 52 votes, average: 3.00 out of 52 votes, average: 3.00 out of 53.00/5(2)
Sortlist Insights
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Business

14 articles
Chatbots in Customer Service: Revolutionising User Experience

Chatbots in Customer Service: Revolutionising User Experience

11 October 2023 ∙ 11 minutes of reading time

In an era where consumers wield the power of choice, their preferences and experiences are of ultimate importance. User experience encompasses every touchpoint a user has with a brand, from the first contact to the final interaction. As businesses vie for consumer loyalty in a competitive market, delivering an exceptional UX has become a critical […]

By Roy Emmerson
5.00/5(1)
Business
The Future of AI in Sales: Embracing Innovation and Continuous Improvement

Sales AI: 9 Best Ways You Can Use AI in Sales

24 May 2023 ∙ 9 minutes of reading time

In recent years, artificial intelligence (AI) has emerged from the shadows of technological novelty to take centre stage as a transformative force in sales. No longer a mere buzzword, AI is redefining the way businesses approach sales, offering a powerful toolkit for enhancing efficiency, driving customer engagement, and propelling revenue growth. As AI swiftly cements […]

By Alesia Pop
2 votes, average: 3.00 out of 52 votes, average: 3.00 out of 52 votes, average: 3.00 out of 52 votes, average: 3.00 out of 52 votes, average: 3.00 out of 53.00/5(2)
Business
managing customer data

Maximizing the Value of Managing Customer Data: B2B Guide

23 January 2023 ∙ 8 minutes of reading time

Having access to customer data is a powerful business enabler. It provides you with the opportunity to get to know your customers better, optimize your marketing efforts, and make decisions that will maximize the value of your business.  In this guide, we will explore vital components of successful client data management and the advantages of […]

By Anne-Gaëlle Sy
2 votes, average: 3.00 out of 52 votes, average: 3.00 out of 52 votes, average: 3.00 out of 52 votes, average: 3.00 out of 52 votes, average: 3.00 out of 53.00/5(2)
Business
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Creative & Design

46 articles
Beyond Infographics: Interactive Data Storytelling for the Digital Age

Beyond Infographics: Interactive Data Storytelling for the Digital Age

11 September 2023 ∙ 10 minutes of reading time

Information has been the gold standard that delivers phenomenal outcomes for businesses irrespective of the industry verticals they operate. But the presentation of the information too matters. In such a situation, how can we connect and convince our audience rather than simply deliver facts from raw data? Enter the art of data storytelling – an […]

By Alesia Pop
5.00/5(1)
Creative & Design
The Impact of Twitter's Rebrand on Users: Excitement vs. Scepticism

The Impact of Twitter’s Rebrand on Users: Excitement vs. Scepticism

16 August 2023 ∙ 9 minutes of reading time

On July 23, users who logged onto Twitter discovered a black X instead of the usual small blue bird logo in the corner of their browser tab. Has Twitter’s rebrand shocked you as well? Elon Musk, a software entrepreneur and Twitter’s CTO, recently shocked almost everyone by announcing plans to rebrand Twitter, which he had […]

By Alesia Pop
5.00/5(1)
Branding
Understanding Graphic Design in Advertising: Enhancing Communication through Visual Elements

Understanding Graphic Design in Advertising: Enhancing Communication through Visual Elements

17 July 2023 ∙ 11 minutes of reading time

In advertising initiatives, graphic design is essential since it is a potent instrument for efficient communication. Graphic design helps companies meaningfully connect with their target consumers. It enhances the impact and memorability of advertising via the smart use of visual components.  Graphic design in ads produces eye-catching pictures that grab attention. It is used for delivering […]

By Alesia Pop
2 votes, average: 3.00 out of 52 votes, average: 3.00 out of 52 votes, average: 3.00 out of 52 votes, average: 3.00 out of 52 votes, average: 3.00 out of 53.00/5(2)
Creative & Design
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Development & Product

29 articles
How to build a responsive website from scratch

How to build a responsive website from scratch

27 November 2023 ∙ 10 minutes of reading time

A majority of the purchase decisions online happen on the mobile nowadays. Hence, responsive website design has become indispensable for creating websites that seamlessly and responsive design adapt to smaller screens on various devices, ensuring an optimal user experience. This approach to modern responsive website design involves crafting responsive websites that dynamically adjust their browser […]

By Alesia Pop
5.00/5(1)
Development & Product
Frontend Developers in the Era of Artificial Intelligence

Front End Developers in the Age of AI

22 November 2023 ∙ 8 minutes of reading time

Front-end developers‘ roles in web development have been fortified in recent times due to the increased focus on incredible user experience. With the rising number of web clients, organisations are trying to make sites that look great as well as function well. The front-end developers‘ job is to develop the piece of the site that […]

By Alesia Pop
5.00/5(1)
Development & Product
Front-End Development Resources for Beginners and Experienced Developers

Front-End Development Resources for Beginners and Experienced Developers

20 November 2023 ∙ 9 minutes of reading time

Have you ever wondered what drives the slick website interfaces you love or the fluid user interactions in state-of-the-art applications? The secret is in front-end development. Now that user experience is king in the digital age, learning front-end programming is a strategic need rather than a luxury. So let’s dive into the best front-end development […]

By Alesia Pop
5.00/5(1)
Development & Product
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Marketing & Advertising

248 articles
What is Bounce Rate? Universal Analytics vs GA4

What is Bounce Rate? Universal Analytics vs GA4

8 November 2023 ∙ 10 minutes of reading time

Online business and digital marketing are constantly evolving. Hence, understanding the intricacies of website analytics is paramount. So, what is bounce rate? Website analytics acts as a lighthouse, guiding us through the vast sea of data. It helps us make informed decisions and ultimately improves our online presence. In this article, we embark on a journey […]

By Alesia Pop
5.00/5(1)
Marketing & Advertising
The Evolution of Social Search: How Google's Algorithm Updates Impact Social Media Trends

The Evolution of Social Search: How Google’s Algorithm Updates Impact Social Media Trends

30 October 2023 ∙ 11 minutes of reading time

Introduction The importance of search engines in digital marketing The role of social search engines in shaping online experiences and influencing social media trends cannot be overstated in today’s times. With its perpetual quest to enhance user experience, Google has played a pivotal role in shaping how we interact with the internet.  This article takes […]

By Alesia Pop
5.00/5(1)
Marketing & Advertising
Choosing the Right Marketing Automation Software Made Easy

Choosing the Right Marketing Automation Software Made Easy

25 October 2023 ∙ 8 minutes of reading time

Experts the world over are predicting to see massive traction in the usage and value of marketing automation software. Companies of all sizes and industries are turning to marketing automation software to accelerate the team’s marketing efforts. Plus, it assists in meeting the stringent outcomes needed to promote a brand and its offering.  This blog […]

By Alesia Pop
5.00/5(1)
Marketing & Advertising
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