Social media marketing has become indispensable for certain businesses to generate leads, reach new audiences, and increase overall visibility. But what does this latest kind of marketing mean in terms of cost? How much should your company expect to pay for an external service? Is it possible to have a social media marketing plan on […]
Comprehensive guides and tips for getting started in marketing.
Marketing is an essential part of growing your business. The acceleration of technological advances has expanded what marketing entails for a company as people are flooded with information every single day. Your business needs to have an effective marketing strategy that directly targets your desired audience and offers thriving financial results to stand out from […]
Advertising is the major form of communication between a company and its potential consumers and advertisements have the main goal of informing or influencing their viewers. Gaining and holding the attention of consumers is never straightforward, and modern advertisers often employ novel and creative ideas to try and achieve this. From time to time, however, […]
Creative work is in higher demand now than ever before, with the growth in online connectivity and the digital world. Sortlist reveals the best cities and towns in the UK for digital creatives, the best countries for creative industries, and the most in-demand digital agencies of 2021. The demand for web designers and mobile app […]
Today, we announced our latest fundraising, raising €11 million. You can read the full press release to know more about it. But here, we want to talk to you about the future of the B2B marketplace and the importance of the human and digital relationship for the customer: two topics close to our heart. Over […]
Before we were all pulled into the Netflix marketing strategy we all know, the company was founded in 1997 as a DVD rental service where you could order a movie to watch at home and receive it through the mail. The company could easily have gone the same way as competitors like Blockbuster, but the […]
When it comes to marketing purposes, your company probably searches and wants to try out every possible marketing strategy and tool that will work for them and improve its effectiveness, especially in the fast-developing digital world. Nowadays, when almost everyone talks about social media marketing or other popular ways of advertising, there is also outdoor […]
We often hear that a web page can have an impact on the conversion rate. But how do you create a landing page that converts? In this article, we give you 12 landing page examples. These can inspire you to redesign your current site and improve your conversion rate. Understanding the Purpose of a Landing […]
“First impressions matter” – This saying is not only valid on a first date, but in many areas of everyday life. This is also true in marketing. How the potential customer perceives your products or service offerings or your company is strongly related to your corporate design. If this is strategically and visually well-designed, it […]
User-generated content is a great way for companies to create authentic and compelling content for their social media marketing. In this article, we’ll therefore tell you what exactly UGC is, what advantages and disadvantages it entails, and how you can profitably use different forms of user-generated content for your business. What is User Generated Content? […]
Now more than ever, organisations looking for marketing and communications assistance face a bewildering array of agency models. When the pressure is on to produce results, make money or deliver any business objectives, it can be tricky to pick the right partner or partners for your project. That not only means the right know-how, and […]
You have whopping chances of business survival and growth through Social Media Marketing. Regardless of your business genus or scope, social media marketing seamlessly contribute to your business growth more than anything else. One of the reasons it has in-depth effects on your business escalation is that it has over 4.62 billion users, which steers your brand’s […]
Outsourcing software development is becoming a global phenomenon. Outsourcing web development services is a great decision for businesses that do not have the appropriate services in-house. This is especially true where web development doesn’t provide you with a competitive edge, and it isn’t an important part of your core business processes/trade secrets. After all, not […]
There are two ways of collecting data and delivering it: Client-side and server-side approaches. Client-side is the most common approach where the application sends data to the server, which then processes it. Server-side tracking is a more complicated approach where the web server generates its customer data, which gets sent back to the client. The […]
It happens very often at glueglue to receive requests of creation of mobile or web applications with unlimited features to do envy to Facebook, Slack, and Amazon altogether. Entrepreneurs are so enthusiastic they let themselves go, maybe because they’re not used to the digital world, maybe because they’re in love with their own idea and […]
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