Social Media

56 articles in Social Media
The Ultimate Social Media Marketing Guide

The Ultimate Social Media Marketing Guide: Tips and Tools for Success

24 June 2024 ∙ 19 minutes of reading time

Social media is here to stay. While it is constantly evolving, the fact that every day users spend more than 2 hours and 23 minutes a day consuming content and engaging through these platforms has us thinking about how we can leverage each channel. Through this Social Media Marketing Guide, we will introduce you to […]

By Clara Gil
4.50/5(2)
Advertising & Marketing
Top Social Selling Tools for B2B and B2C Businesses

Top Social Selling Tools for B2B and B2C Businesses

26 February 2024 ∙ 11 minutes of reading time

Introduction In today’s rapidly evolving digital landscape, the importance of social selling tools for both B2B and B2C businesses cannot be overstated. With consumers spending significant amounts of time on social media platforms and the substantial financial impact of social media sales, platforms like LinkedIn Sales Navigator and Instagram Shopping have become indispensable for businesses […]

By Alesia Pop
5.00/5(1)
Advertising & Marketing
Cracking the Code: Understanding Social Media Algorithm Updates

Cracking the Code: Understanding Social Media Algorithm Updates

19 February 2024 ∙ 16 minutes of reading time

In recent years, social media has become a beloved platform for millions of people across the globe. It is believed that it might have up to 5.85 billion users by 2027.  One of the key reasons for this huge popularity of social media is relevancy. Consider, will you ever spend hours of your day scrolling through Instagram, […]

By Alesia Pop
5.00/5(1)
Advertising & Marketing
Unlocking Instagram Insights: Turning Data into Actionable Insights

Unlocking Instagram Insights: Turning Data into Actionable Insights

13 February 2024 ∙ 9 minutes of reading time

Introduction A. Overview of Instagram Insights It is often excruciating to keep up with the changes on social media, like how Instagram decides which posts to show first. But understanding what your followers like starts with looking at your analytics. Looking at Instagram analytics helps you see if your account is growing or not. They […]

By Alesia Pop
5.00/5(1)
Advertising & Marketing
Creating a Social Media Calendar: The Key to Strategic Content Planning

Creating a Social Media Calendar: The Key to Strategic Content Planning

5 February 2024 ∙ 12 minutes of reading time

Social media can be quite stressful if it is not planned strategically. As a marketing manager, you may feel overwhelmed with the content creation and sharing ETAs. But what if you could transform that into a strategic wave of engagement? A properly planned social media content calendar is your secret weapon. Imagine planning posts weeks […]

By Alesia Pop
5.00/5(1)
Advertising & Marketing
How to Make Money on Pinterest: A Step-by-Step Guide

How to Make Money on Pinterest: A Step-by-Step Guide

18 October 2023 ∙ 11 minutes of reading time

Introduction With almost half a billion active users, Pinterest is one of the most preferred mediums for content creators looking for a viable monetisation avenue on social media. It is not just a creative haven for content creators but also a bustling marketplace for smart marketers.  If you want to leverage this platform, then this post is […]

By Alesia Pop
5.00/5(1)
Advertising & Marketing
Threads by Meta Platforms: Unraveling the Growth Strategy of a New Social Media Giant

Threads Meta Platform: Unraveling the Growth Strategy of a New Social Media Giant

28 August 2023 ∙ 6 minutes of reading time

In just 5 days of its release, Instagram Threads Meta Platform attracted a whopping 100+ million sign-ups, thereby showcasing how impactful the Meta-verse is. Even though today’s social media platforms are highly saturated with visuals, Threads has taken a bold step by embracing a text-based approach.  While the text-based interactions, an intriguing departure from the visual-heavy […]

By Alesia Pop
5.00/5(1)
Advertising & Marketing
7 Video Marketing Tips To Maximize Your Social Media Strategy: A Step-by-step Guide

7 Video Marketing Tips To Maximize Your Social Media Strategy: A Step-by-step Guide

1 May 2023 ∙ 8 minutes of reading time

Video marketing is an essential component of any successful social media strategy. With the constantly rising popularity of video-based content on platforms like YouTube, Instagram, and Facebook, it’s no surprise that many brands are leveraging this powerful tool to reach their target audiences. But creating an engaging video isn’t always easy – crafting a polished […]

By Nick Saraev
5.00/5(1)
Advertising & Marketing
The Rise of Influencer Marketing on Instagram: A Look at Its Impact on the Industry 

The Rise of Influencer Marketing on Instagram: A Look at Its Impact on the Industry 

24 April 2023 ∙ 14 minutes of reading time

When compared with most of the well-known social media applications, Instagram is quite new. But for a huge crowd of millennials, Instagram has been around forever. No wonder it has emerged as a veritable influencer marketing hub. Since its launch in 2010, Instagram has undergone major facelifts in every way possible. And in the span of […]

By Alesia Pop
5.00/5(1)
Advertising & Marketing
Dark Social: Uncovering the Hidden Social Media Networks and Their Impact on Marketing

Dark Social: Uncovering the Hidden Social Media Networks and Their Impact on Marketing

19 April 2023 ∙ 10 minutes of reading time

The term “Dark Social,” was first coined by Alexis Madrigal – a former deputy editor of The Atlantic, in an article. The article clearly suggests that Dark Social is a vast trove of social traffic that is invisible to most of the analytics programs available in the market. In layman’s terms, dark social pertains to […]

By Alesia Pop
5.00/5(1)
Advertising & Marketing
Maximising Your Reach as a Social Media Content Creator: Tips and Tricks

Maximising Your Reach as a Social Media Content Creator: Tips and Tricks

17 April 2023 ∙ 9 minutes of reading time

Love it or loathe it, social media has become an integral part of many people’s life. There are more than 4.67 billion social media users, which equates to 59.4% of the global population. How to become a successful social media content creator in today’s digital space? As a newbie influencer, a company or a personal brand, […]

By Alesia Pop
5.00/5(1)
Advertising & Marketing
social media advertising

Complete Social Media Advertising Pricing Guide 2023

24 January 2023 ∙ 10 minutes of reading time

We often wonder if the amounts we are investing in social media marketing are within the normal range or not. If what we pay per impression or per click makes sense, or if, on the contrary, it is costing us too much. Throughout this article, we help you to know the prices of advertising on […]

By Clara Gil
5.00/5(1)
Social Media
snpachat ads cost

Snapchat Ads Cost and Are They Still Worth Your Budget?

2 January 2023 ∙ 8 minutes of reading time

Snapchat ads are one of the most popular forms of digital advertising. With over 319+ million daily active users, Snapchat is an ideal platform for reaching a broad audience. Snapchat ads are designed to be interactive and engaging, allowing brands to create immersive and creative ad experiences. The platform offers a variety of ad formats […]

By Anne-Gaëlle Sy
5.00/5(1)
Social Media
cost of twitter ads

What is the Cost of Twitter Ads and How to Build a Campaign

10 November 2022 ∙ 10 minutes of reading time

“Twitter has reached its expiration date,” is one of the most preposterous myths you will ever come across. Many even consider it a dying social media website.  Well, according to a letter to its shareholders and Statista, Twitter’s 2021 revenue was $1,284 million, and by the end of Q2 2022, there was $237 million worth […]

By Anne-Gaëlle Sy
5.00/5(1)
Social Media
cost to advertise on linkedin

Cost to Advertise on LinkedIn: The Price of B2B Social Media Advertising

10 November 2022 ∙ 9 minutes of reading time

Bid, campaign objective, and target audience are just a few variables affecting the cost to advertise on LinkedIn. However, the typical price for LinkedIn advertisements is: $0.8 for each sponsored messaging send, $6.59 for every 1000 impressions, and $5.26 for each click. But there is much more to LinkedIn advertising than just its cost. It’s […]

By Anne-Gaëlle Sy
5.00/5(1)
Social Media
Social Media Management Pricing: How Much Does Each Platform Cost?

Social Media Management Pricing: How Much Does Each Platform Cost?

31 October 2022 ∙ 12 minutes of reading time

When you invest in social media management, you gain multiple advantages. You get to elevate brand equity, produce leads, enhance website traffic, and encourage community involvement. Administrators and investors might think that’s fantastic, but they might not comprehend how social media marketing costs relate to organisational objectives and their marketing strategy. This social media management […]

By Anne-Gaëlle Sy
5.00/5(1)
Advertising & Marketing
How Much Do Instagram Influencers Cost? Are They Really Worth It…

How Much Do Instagram Influencers Cost? Are They Really Worth It…

24 October 2022 ∙ 12 minutes of reading time

In today’s digital realm, influencer marketing has become an effective way to reach out to all the targeted audiences, especially the ones available on social media platforms. But the influencer price can differ greatly depending on an individual’s posting frequency, the platforms they’re targeting, industry, business objectives, etc. In 2018, already 92% of marketer had planned on […]

By Anne-Gaëlle Sy
5.00/5(1)
Social Media
facebook ads cost

Facebook Ads Cost: How to Make the Most of Your Budget

17 October 2022 ∙ 9 minutes of reading time

Did you know that there are 7 million active advertisers on Facebook? This stat not only showcases the popularity of Facebook ads but also implies their effectiveness in boosting an online business. Otherwise, why would marketers spend their energy, time, and money on creating them? As a business owner, if you are looking for ways to expand […]

By Anne-Gaëlle Sy
5.00/5(1)
Social Media
The Pocket Guide for Architects on Social Media to Build Your Presence

The Pocket Guide for Architects on Social Media to Build Your Presence

25 September 2022 ∙ 10 minutes of reading time

In January 2022, there were 3.96 billion social media users worldwide. This means that more than half the world is on various social media platforms in this digital age.  No wonder social media platforms have emerged as an exciting source to drive purchase decisions for many industries. This includes architects too. Architectural social media has become an […]

By Anne-Gaëlle Sy
5.00/5(1)
Advertising & Marketing
Instagram Lead Generation: 7 Strategies You Need to Try

Instagram Lead Generation: 7 Strategies You Need to Try

21 September 2022 ∙ 11 minutes of reading time

Compared to other channels, Instagram is particularly powerful for raising brand awareness, driving organic engagement and boosting your brand’s reputation. But not everybody realizes that Instagram can also be used as a powerful tool for lead generation. Keep reading to learn how to fully take advantage of this social media channel.  About Instagram Lead Generation […]

By Val Razo
5.00/5(1)
Advertising & Marketing
How To Create The Best Restaurant Social Media Marketing Strategy

How To Create The Best Restaurant Social Media Marketing Strategy

17 August 2022 ∙ 15 minutes of reading time

According to a survey done by Social Media Today, 30% of millennials avoid restaurants with a weak social media presence, especially on Instagram. With the number of options social media users have nowadays, a weak restaurant social media marketing strategy can negatively affect your revenue and long-term success.  It can be hard to know which […]

By Cheryl Rosales
5.00/5(1)
Social Media
Social Media Kit: Tools to Build Brand Identity in Digital Platforms

Social Media Kit: Tools to Build Brand Identity in Digital Platforms

21 June 2022 ∙ 7 minutes of reading time

As a business owner in today’s day and age, you will know that social media plays an important role in attracting new customers to grow your digital presence. But, what if you don’t have the time or resources to create a digital branding strategy from scratch? Don’t worry, as that’s where a social media kit […]

By Karen Hau
5.00/5(1)
Advertising & Marketing
youtube analytics

YouTube Analytics: Gather Data, Optimize and Increase Your Views

13 June 2022 ∙ 7 minutes of reading time

YouTube analytics is a powerful tool that channel owners can use to gain insights into their video and channel performance. The data gathered from YouTube analytics can help you understand which videos are performing well, who is watching them, and how average viewers are engaging with them. This information can be used to optimize your […]

By Sortlist Team
5.00/5(1)
Social Media
social media graphic design

Social Media Marketing Design for eCommerce Business – Benefits And Advice

16 May 2022 ∙ 7 minutes of reading time

You have whopping chances of business survival and growth through Social Media Marketing. Regardless of your business genus or scope, social media marketing seamlessly contribute to your business growth more than anything else. One of the reasons it has in-depth effects on your business escalation is that it has over 4.62 billion users, which steers your brand’s […]

By Tabish Khalid
5.00/5(1)
Social Media
How Do I Run Sponsored Ads on Facebook? The Ultimate Beginner’s Guide!

How Do I Run Sponsored Ads on Facebook? The Ultimate Beginner’s Guide!

16 May 2022 ∙ 7 minutes of reading time

As Facebook’s advertising algorithm grows ever more complex and brands from near and far wade into the competition for click-through, you might be finding that the organic posts on your Facebook business page aren’t getting the reach they used to. For many brands, it’s still considered something of a success when fewer than 1% of […]

By Arham Khan
5.00/5(1)
Advertising & Marketing
community manager cost

Stop Overpaying. How Much Does a Community Manager Cost?

2 May 2022 ∙ 7 minutes of reading time

How much does it cost to hire a community manager? For what tasks and for what quality of output? These are the questions that many companies ask themselves, because it is not easy to correctly evaluate the cost of a community manager. This is due to the diversity of the missions that are offered, but […]

By Lucas Gravier
5.00/5(1)
Social Media
outsourcing social media marketing

Is Outsourcing Your Social Media Marketing Beneficial For Your Business?

2 May 2022 ∙ 11 minutes of reading time

Social media marketing. It’s almost inevitable for a modern company to come into contact with it in one way or another. Companies that like to be up-to-date with the latest trends often opt to outsource their social media. Outsourcing social media marketing is the solution for many companies to keep up with the latest trends […]

By Anne-Gaëlle Sy
5.00/5(1)
Social Media
Why It Pays to Invest in Social Media Consulting

Why It Pays to Invest in Social Media Consulting

28 March 2022 ∙ 6 minutes of reading time

Social media marketing has become an integral part of many companies’ communications mix. After all, social media enable direct contact with customers and can have a positive impact on a brand’s image at the same time. Social media consulting can help with this. However, a poor social media presence can also have the opposite effect. […]

By Sandra Redlich
5.00/5(1)
Social Media
social media marketing price

Social Media Marketing Price: What to Expect When Working With an Agency

14 March 2022 ∙ 7 minutes of reading time

Social media marketing has become indispensable for certain businesses to generate leads, reach new audiences, and increase overall visibility.  But what does this latest kind of marketing mean in terms of cost?  How much should your company expect to pay for an external service? Is it possible to have a social media marketing plan on […]

By Anne-Gaëlle Sy
5.00/5(1)
Social Media
7 Creative Instagram Ad Ideas to Fuel Your B2B Sales

7 Creative Instagram Ad Ideas to Fuel Your B2B Sales

7 March 2022 ∙ 7 minutes of reading time

An Instagram newsfeed is not just a bunch of your friends’ Friday party pics anymore. It is a massive social media platform hosting regular users, influencers, and, of course, businesses, including big brands.  Yet, despite the overwhelming popularity of Instagram, some brands still feel dubious about opting for it as a B2B promotion platform.  You […]

By David Morneau
5.00/5(1)
Social Media
create a linkedin company page

5 Steps to Create a Linkedin Company Page

8 February 2022 ∙ 10 minutes of reading time

If you want to develop your brand’s presence on social networks, you will need to create a company page on LinkedIn. This is a channel that can help you achieve several goals and will largely complement your personal profile. In this article, we explain why LinkedIn is interesting, and share the 5 steps to follow […]

By Tancrède d'Aspremont Lynden
5.00/5(1)
Social Media
tiktok vs instagram

TikTok vs Instagram: Best Social Media Platforms for Businesses

18 January 2022 ∙ 9 minutes of reading time

Social media has proven to be a fantastic marketing tool for businesses of all sizes and types in the past few years. With the hit of the COVID-19 global pandemic in 2020, social media became one of the main ways of connecting with other social media users worldwide. It’s a tool that allows you to […]

By Anne-Gaëlle Sy
5.00/5(2)
Social Media
tiktok vs instagram

TikTok vs Instagram: Best Social Media Platforms for Businesses

18 January 2022 ∙ 9 minutes of reading time

Social media has proven to be a fantastic marketing tool for businesses of all sizes and types in the past few years. With the hit of the COVID-19 global pandemic in 2020, social media became one of the main ways of connecting with other social media users worldwide. It’s a tool that allows you to […]

By Anne-Gaëlle Sy
5.00/5(1)
Social Media
shopify experts directory

Is the Shopify Experts Directory Your Solution for Visibility?

15 November 2021 ∙ 4 minutes of reading time

Today, having a visually appealing and effective online business is a must. Especially in light of the ongoing epidemic, the conventional brick-and-mortar model is no longer a stable source of consistent revenue for retailers. Millions of retail businesses have already closed worldwide, with the remainder turning to the internet and marketing directories to stay afloat. […]

By Gaurav Roy
5.00/5(1)
Advertising & Marketing
facebook partner directory

Facebook Partner Directory: Should Your Agency Be Listed?

15 November 2021 ∙ 3 minutes of reading time

As an agency, you may be looking to be part of marketing directories online to increase your chances at visibility and leads. You may have stumbled on the Facebook Partner Directory but are unsure as to whether it is worth the investment… Several substantial improvements have been made to the Facebook Partner Directory. These changes […]

By Gaurav Roy
5.00/5(1)
Advertising & Marketing
instagram photo ideas

9 Instagram Photo Ideas to Drive Sales this Holiday Season

25 October 2021 ∙ 9 minutes of reading time

The festive shopping season is almost here. With 1 billion monthly active users, 83% of whom discover new products and services on Instagram, it’s more likely that your holiday are also active in-app. If you market your products or services on Instagram, it’s high time to interact with holiday shoppers on the platform as the […]

By Hugh Beaulac
5.00/5(1)
Social Media
The Little Words That 10X Your Social Reach: Quotes and Social Media

The Little Words That 10X Your Social Reach: Quotes and Social Media

9 September 2021 ∙ 4 minutes of reading time

Social media is about building a relationship, creating a bond with your followers and maintaining it. Nowadays, social media is ever more business as well – for to build a community, to promote your product, your brand, or to position yourself as a thought leader with these quotes for business. Given the amount of time […]

By Alicia Zambrano Braun
5.00/5(1)
Social Media
9 Fun Interactive Facebook Posts Ideas to Boost Your Engagement

9 Fun Interactive Facebook Posts Ideas to Boost Your Engagement

13 July 2021 ∙ 9 minutes of reading time

Is your Facebook business page feeling a little slow? Are your users ignoring your posts or failing to interact? If so, it’s time for you to expand your Facebook content strategy to include fun and engaging interactive Facebook posts. Facebook marketing has become a foundational part of every marketer’s content strategy. A business’ Facebook page […]

By Anne-Gaëlle Sy
5.00/5(1)
Advertising & Marketing
How to Increase Your YouTube Subscribers with SEO in 2023

How to Increase Your YouTube Subscribers with SEO in 2023

29 June 2021 ∙ 19 minutes of reading time

YouTube is the second-largest search engine in the world, with only Google running ahead of it.  Many new content developers join the ranks of existing channels every day. Some channels make a success of it, and others moulder in obscurity. What are the differences between the two types? Why do some channels get more YouTube […]

By Anne-Gaëlle Sy
5.00/5(1)
Advertising & Marketing
Snapchat Vs TikTok: Which is Better for Marketing to Millennials?

Snapchat Vs TikTok: Which is Better for Marketing to Millennials?

21 June 2021 ∙ 9 minutes of reading time

Snapchat vs TikTok… perhaps not a debate that lights up your social gatherings of a weekend (unless you’re a teenager yourself!) but a fight to the death that’s sure to rumble on in the battle for the attention of the teen market. These are two social media apps that have skyrocketed in popularity over recent […]

By Anne-Gaëlle Sy
5.00/5(1)
Advertising & Marketing
Using Pinterest Keyword Research, SEO, and Advertising to Boost Your Pinterest Followers

Using Pinterest Keyword Research, SEO, and Advertising to Boost Your Pinterest Followers

11 June 2021 ∙ 13 minutes of reading time

Whether you use Pinterest for personal use or for a business, optimising your keyword research, SEO, and investing in Pinterest Ads is the best approach to increase your followers and therefore, outreach and sales.  With over 416 million visitors per month, every Pin not only has a great potential to boost your brand but also […]

By Anne-Gaëlle Sy
5.00/5(1)
Advertising & Marketing
Working With Influencers: How to Find Them and Work Together

Working With Influencers: How to Find Them and Work Together

3 May 2021 ∙ 9 minutes of reading time

The power of influencers in modern-day marketing, cannot be denied. Influencers are quickly becoming a force to be reckoned with. Their opinions can make or break entire businesses especially if the market is millennials. So we know the importance of influencers, but what differentiates Instagram influencers from influencers on other platforms? Instagram is where followers […]

By Anne-Gaëlle Sy
5.00/5(2)
Social Media
What You Need to Know to Become a Micro Influencer

What You Need to Know to Become a Micro Influencer

6 April 2021 ∙ 8 minutes of reading time

A micro-influencer is someone who creates social media content in a certain niche and posts it on  platforms like Instagram, Facebook, Snapchat, and TikTok. People who are searching these platforms might find these and decide to follow them. Anyone who acquires 10,000 to 50,000 followers is labeled a micro-influencer. A micro influencer’s content can be […]

By Anne-Gaëlle Sy
5.00/5(1)
Advertising & Marketing
pinterest keyword research

6 Steps for an Optimal Pinterest SEO With Keyword Research

8 March 2021 ∙ 7 minutes of reading time

Whether you use Pinterest for personal use or for a business, optimising your keyword research and search engine optimization is the best approach to increase your outreach and sales.  With over 416 million visitors per month, every Pin not only has a great potential to boost your brand but also lives up to 1,600 times […]

By Anne-Gaëlle Sy
-
Advertising & Marketing
How to Advertise on Pinterest

How to Advertise on Pinterest

2 March 2021 ∙ 8 minutes of reading time

Pinterest is not usually a social media platform businesses tend to associate advertising with. It is the forgotten child of platforms stereotyped with guilty pleasures and women looking for their dream living room. Marketing strategies tend to focus on the big names like Facebook, Instagram, Tik Tok, Snapchat…but in reality, they are missing out on […]

By Anne-Gaëlle Sy
-
Social Media
Augmented Reality Marketing: How Brands Can Use Filters to Promote Their Products

Augmented Reality Marketing: How Brands Can Use Filters to Promote Their Products

22 February 2021 ∙ 7 minutes of reading time

Augmented reality filters, a new technology It is now well known that augmented reality is preparing for a great future. Users of augmented reality experiences (more commonly known as social media filters) have doubled since 2018 from 1 million to 1.94 million in only 2 years (source: Statista). The curve is exponential and we are […]

By Bastien Saroléa
5.00/5(1)
Advertising & Marketing
youtube subscribers

How to Get More YouTube Subscribers in a Quick and Easy Way

18 January 2021 ∙ 12 minutes of reading time

YouTube is the second-largest search engine in the world, with only Google running ahead of it.  Many new content developers join the ranks of existing channels every day. Some channels make a success of it, and others moulder in obscurity. What are the differences between the two types? Why do some channels get more YouTube […]

By Sarah Madimba
5.00/5(1)
Advertising & Marketing
Stay Relevant With Social Media Marketing Tools in 2023

Stay Relevant With Social Media Marketing Tools in 2023

18 January 2021 ∙ 11 minutes of reading time

Social Media has become an integral part of most people’s lives over the last few years. Businesses have had to adapt their social media management strategies, and this landscape has rapidly evolved and developed with the advent of the Covid-19 epidemic.  As more companies are embracing remote working, the time has increased that people spend […]

By Sarah Madimba
5.00/5(1)
Advertising & Marketing
How to Get More Followers on Pinterest

How to Get More Followers on Pinterest

18 January 2021 ∙ 12 minutes of reading time

In this guide, you’ll discover different ways to gain followers on Pinterest. The main purpose of this is to build credibility and authority in your niche, boost website traffic, and increase email subscribers. Other benefits include free marketing for your business and therefore more money flow. Reform and Transform By adding branded keywords that are […]

By Sarah Madimba
-
Advertising & Marketing
Instagram Branding: Raising Awareness Through Social Media Profiles

Instagram Branding: Raising Awareness Through Social Media Profiles

11 January 2021 ∙ 11 minutes of reading time

Are you wondering how to make your company’s social media as attractive as possible? Instagram branding is an excellent way to achieve that goal. Keep reading to understand why and how to put this strategy into practice. Why Branding is Essential Why should you consider branding on Instagram and other social media platforms? Maybe you’re […]

By Sarah Madimba
5.00/5(1)
Advertising & Marketing
How to Post an Article on LinkedIn

How to Post an Article on LinkedIn

4 January 2021 ∙ 6 minutes of reading time

Whether you want to make a name for yourself as a writer, start an intellectual conversation, or create exposure in your field of work- posting well-written articles on LinkedIn is the place to start. We understand it can be stressful, so we’ve prepared this piece to help you write eye-catching articles for your LinkedIn page. […]

By Sarah Madimba
5.00/5(1)
Advertising & Marketing
How to Create a Poll on Facebook

How to Create a Poll on Facebook

4 January 2021 ∙ 6 minutes of reading time

With social media being the most commonly used platform amongst Millennials and Generation Z, reaching out to them would be best effective on social media. You could need to get through to your target audience for various reasons; promoting your business, making people aware of your products, researching about the kind of content they consume […]

By Sarah Madimba
5.00/5(1)
Social Media
Using Native LinkedIn Video in Social Media Marketing

Using Native LinkedIn Video in Social Media Marketing

4 January 2021 ∙ 12 minutes of reading time

The defining feature of video posts is that they show and don’t tell. It’s the most effective way to relay second-hand information and a captivating story. The old adage, “you eat with your eyes,” has never been truer. The effect of a well-placed video with relevant content can generate incredible results. LinkedIn native video proved […]

By Sarah Madimba
5.00/5(1)
Advertising & Marketing
17 Top LinkedIn Automation Tools for Business Marketing in 2023

17 Top LinkedIn Automation Tools for Business Marketing in 2023

4 January 2021 ∙ 16 minutes of reading time

Considering that LinkedIn is the world’s largest professional network, it’s the perfect environment for digital marketers to promote their campaigns using automation tools. According to the website, LinkedIn has more than 660 million professionals registered on the app. With its extensive networking functionalities, LinkedIn serves as a platform for job seekers and a portal for […]

By Sarah Madimba
5.00/5(1)
Advertising & Marketing
Youtube seo rankings

YouTube SEO – How to Boost Your YouTube Videos in 2021

17 December 2020 ∙ 8 minutes of reading time

The observation is irrefutable: with its two billion users worldwide, YouTube has become a real paradise for companies and individuals wishing to promote their brand, to become famous online, or to generate very important profits. A real online paradise, indeed!  How to have good YouTube referencing and thus improve and boost the visibility of your […]

By Charlotte Maghe
-
Advertising & Marketing
What “The Office” Can Teach You About Being A Social Media Manager

What “The Office” Can Teach You About Being A Social Media Manager

31 July 2020 ∙ 13 minutes of reading time

What does a social media manager do? Find out what "The Office" series can teach you about the vital role that they play in the growth of a business.

By Alyzza Junett Cabuenas
5.00/5(1)
Advertising & Marketing
close

Access our exclusive content!

email