6 April 2021 ∙ 8 minutes of reading time
A micro-influencer is someone who creates social media content in a certain niche and posts it on platforms like Instagram, Facebook, Snapchat, and TikTok. People who are searching these platforms might find these and decide to follow them. Anyone who acquires 10,000 to 50,000 followers is labeled a micro-influencer. A micro influencer’s content can be […]
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30 March 2021 ∙ 7 minutes of reading time
Internal linking is essential for optimal site performance and search engine optimisation (SEO). It’s what drives visitors to navigate from one part of your website to another. It also affects your search engine results page (SERP) ranking. That’s why having an internal linking strategy is crucial. Sure, you can add links to your content without […]
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29 March 2021 ∙ 5 minutes of reading time
With the evolution of communication and digitalisation, companies have more and more varied needs for their graphic design teams. Not only do their in-house graphic design studio need to be up to date, with more and more graphic designers working from home in their own office, it is difficult to know which gadgets and tools […]
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29 March 2021 ∙ 13 minutes of reading time
It’s not 2007 anymore, and while the rules have definitely changed, link building is still a crucial component of search engine optimisation (SEO). High-quality and relevant backlinks indicate to Google that your on-site content is valuable, thus improving your rankings. Still, the internet is a wildly competitive place. With tonnes of link building techniques and […]
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23 March 2021 ∙ 6 minutes of reading time
If you have stumbled upon this article, you might be thinking about restructuring your website content creation. Maybe it’s time for a change, or maybe you’re starting something new. Regardless of the situation you may be in, this blog post is valuable to you. It’s time to start thinking about slow content. In recent decades, […]
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22 March 2021 ∙ 8 minutes of reading time
Have you ever dreamed of creating a piece of content that’ll spread far and wide? Do you want to create something that gets the backlinks rolling in? Then you’re likely trying to make link bait, one of the most crucial types of content in marketing. It’s also some of the hardest to create, and with […]
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22 March 2021 ∙ 7 minutes of reading time
With just over 1 billion websites on the internet, it is very easy for yours to become one of the many. With this number continuing to grow by the second (literally), so does competition. If your website is looking to make any kind of profit, it’s going to need to stand out amongst the crowd, […]
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16 March 2021 ∙ 6 minutes of reading time
If you have a website, work in marketing or design, or have an IT background, you’ve probably heard about metadata. Meta titles, descriptions, and data make it easier for systems and search engines to understand and interpret files, content, and web pages. It does a critical job, and although most people know that, they still […]
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16 March 2021 ∙ 7 minutes of reading time
As more businesses and customers joined the digital world, marketers began looking for new ways to improve, automate, and streamline their marketing workflows. One of the most effective and popular ways to do that is to use marketing automation software. These tools play a critical part in determining how we approach our digital marketing strategies, […]
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15 March 2021 ∙ 13 minutes of reading time
Search engine optimisation (SEO) is one of the most important steps you need to take to make your business thrive online. By working on your SEO, you are boosting organic search results for your website and increasing its findability. SEO allows you to improve your ranking position in Google and you can either do this […]
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