25 January 2021 ∙ 11 minutes of reading time
All is fair in love and war, but the same can’t be said for marketing techniques with regards to online search engines. There are many tactics available to boost your site’s presence online, and using these can have a big impact. Referred to as SEO (search engine optimisation) tools, they can increase traffic, expose new […]
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25 January 2021 ∙ 12 minutes of reading time
If you spend a lot of time online, you’ve likely encountered at least one 404 page. You might even have come across a few custom error pages. Have you ever wondered why a business would invest valuable time designing a creative message for its visitors? A standard 404 error page has little to say and […]
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18 January 2021 ∙ 11 minutes of reading time
Branding plays a significant role in how customers choose companies with which to work or buy from. It’s one of your business’ most important assets, and it’s critical to develop an appealing brand and story that customers can connect with on an emotional level. If a business has excellent branding, it’s automatically more desirable to […]
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18 January 2021 ∙ 12 minutes of reading time
YouTube is the second-largest search engine in the world, with only Google running ahead of it. Many new content developers join the ranks of existing channels every day. Some channels make a success of it, and others moulder in obscurity. What are the differences between the two types? Why do some channels get more YouTube […]
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18 January 2021 ∙ 11 minutes of reading time
Social Media has become an integral part of most people’s lives over the last few years. Businesses have had to adapt their social media management strategies, and this landscape has rapidly evolved and developed with the advent of the Covid-19 epidemic. As more companies are embracing remote working, the time has increased that people spend […]
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18 January 2021 ∙ 12 minutes of reading time
In this guide, you’ll discover different ways to gain followers on Pinterest. The main purpose of this is to build credibility and authority in your niche, boost website traffic, and increase email subscribers. Other benefits include free marketing for your business and therefore more money flow. Reform and Transform By adding branded keywords that are […]
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11 January 2021 ∙ 11 minutes of reading time
Are you wondering how to make your company’s social media as attractive as possible? Instagram branding is an excellent way to achieve that goal. Keep reading to understand why and how to put this strategy into practice. Why Branding is Essential Why should you consider branding on Instagram and other social media platforms? Maybe you’re […]
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11 January 2021 ∙ 9 minutes of reading time
Many businesses running paid Search campaigns struggle with overheads. It comes as the number of clicks on their websites far outweighs conversions. This excess and meaningless traffic proves costly in Pay-Per-Click (PPC) advertising. In situations like these, individuals searching the web for a particular product or service wander onto websites just to find out it’s […]
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11 January 2021 ∙ 10 minutes of reading time
Clickbait is everywhere. From social media platforms to news websites, clickbait headlines have even found their way onto search engines. Let’s take a closer look at the modern art of clickbait, what it is, how it works, and we’ll even show you some clickbait examples to get you started. What is Clickbait? We’ve all experienced […]
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11 January 2021 ∙ 13 minutes of reading time
Every business knows that there’s a constant struggle for new ways to generate sales. Anybody familiar with the business environment has heard that the company needs to generate leads. However, to the uninitiated, the words have little meaning. Join us as we take a closer look at what leads are, why they’re useful, and how […]
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