11 September 2023 ∙ 10 minutes of reading time
Information has been the gold standard that delivers phenomenal outcomes for businesses irrespective of the industry verticals they operate. But the presentation of the information too matters. In such a situation, how can we connect and convince our audience rather than simply deliver facts from raw data? Enter the art of data storytelling – an […]
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12 June 2023 ∙ 16 minutes of reading time
Animation has ingrained itself deeply into our daily lives. It appears in ads, television programmes, movies, and even our beloved video games. Animation is a medium that transcends boundaries. It allows us to witness extraordinary worlds, empathise with characters, and experience emotions like never before. So how many types of animation are out there? In […]
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31 October 2022 ∙ 5 minutes of reading time
Visual content like photos, infographics, videos, etc., play a key role in today’s digital marketing realm. It not only entices the customers but also helps in conveying a brand message effectively. It is no surprise that the global visual content market is expected to grow by $7.2 billion by 2030! Even though visual content is the […]
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21 December 2021 ∙ 11 minutes of reading time
Today, countless amounts of content are posted online every minute. It is estimated that 306.4 billion emails are sent every day and 500 million tweets are created. In that sense, brands see it as increasingly important to be able to retain their traffic with content that is different and stands out from the crowd. It […]
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