29 March 2022 ∙ 3 minutes of reading time
In any business with an online store, the figure of the ecommerce manager is an essential pillar. In fact, the prediction of sales and the fluctuation of the company’s turnover depend mainly on him. In this sense, the choice of the person who will occupy the position of manager should not be made lightly. Therefore, […]
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28 February 2022 ∙ 4 minutes of reading time
Why Think About the Name of Your YouTube Channel? If you want to share video content to promote your business on the Internet, YouTube is inevitable. And to succeed on YouTube, the name of your channel is very important. In addition to the title of your videos and their thumbnails, these are the only elements […]
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28 February 2022 ∙ 8 minutes of reading time
Bing Ads is growing in power and is gradually gaining ground. When you want to advertise online, turning to Google is the first reflex. It is quite logical, Google is the reference for the purchase of webspaces and offers many possibilities. Whether it’s with Google Ads to display ads directly in the search results of […]
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14 February 2022 ∙ 10 minutes of reading time
For companies that want to promote their brand and products, getting media attention, designing a press kit can be a winning strategy. Nevertheless, it is necessary to invest enough time in the creation of such a file. It is important to include as much relevant information about your company as possible, in order to attract […]
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8 February 2022 ∙ 10 minutes of reading time
If you want to develop your brand’s presence on social networks, you will need to create a company page on LinkedIn. This is a channel that can help you achieve several goals and will largely complement your personal profile. In this article, we explain why LinkedIn is interesting, and share the 5 steps to follow […]
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24 January 2022 ∙ 4 minutes of reading time
When you want to work with an agency, they usually make a business pitch. Most of the time, these pitches focus on the agency’s functional capabilities. These include: That said, before choosing an agency, it is necessary to go beyond its functional capabilities. You have to dig deeper and go beyond the commercial catchphrases. In […]
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18 November 2021 ∙ 7 minutes of reading time
Branding guidelines are the visual identity communicated by a brand. Logos, colors, typography, images and iconography, website, packaging, etc. A meticulous work that can take time but is essential. In this article, we take several examples to help you design your branding guidelines. We can also put you in touch with the best branding agencies. […]
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17 November 2021 ∙ 4 minutes of reading time
As a client, you face a dilemma when it comes to getting help from an outside provider. Agency vs freelancer? Indeed, this is a question we hear very often and it is impossible to give you a ready-made answer. The choice of one or the other will depend on your needs. There is no right […]
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26 October 2021 ∙ 6 minutes of reading time
The market for mobile applications is huge: 188.9 billion dollars in 2020. This figure shows the interest that professionals have for the creation of a mobile application. Indeed, we can see that more and more companies are planning to develop a mobile application. However, as for social networks or the creation of a website, the […]
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25 October 2021 ∙ 5 minutes of reading time
Defining a communication budget is far from easy because many factors come into play. For example, your communication budget will depend on It is therefore difficult to say exactly how much you should invest. However, what we do know is that communication is an expense item that is often neglected, especially in VSEs and SMEs. […]
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